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Hasselblad's limited edition X2D 100C is for 'Adventurous Photographers'

Hasselblad's limited edition X2D 100C is for 'Adventurous Photographers'

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Image: Hasselblad

Hasselblad has announced a limited edition of the X2D 100C called the Earth Explorer. It comes as a kit that includes a 'Tundra Brown' version of the medium format camera, a 55m F2.5 lens, limited-edition camera strap, UV filter, two batteries, and a charging dock.

The company says the camera's color was inspired by "the resilient ecosystem of the Nordic tundra," but it's not the only thing that'll differentiate the limited edition version from the regular X2D. The camera will also have a different startup screen that displays an icon of mountains, and the four-digit serial number will be engraved on the side of the body. Hasselblad says it'll only be selling 1,000 units worldwide.

Both the camera and the strap are laser-engraved.

Image: Hasselblad

The strap is also limited edition and is made from 'eco-friendly recycled plastics' and 'high-tech, soft, skin-friendly fabric.' Like the camera, it will have the 'Earth Explorer' branding engraved on the inside of the strap.

The Earth Explorer logo on the box will also display when you boot up the camera.

Image: Hasselblad

Getting the limited edition won't come cheap. If you were to assemble a similar kit with the regular versions of Hasselblad's products, it'd cost a touch over $12,000 US. The Earth Explorer kit, meanwhile, comes in at $13,999 or €14,999 in Europe. The company says it's available 'online and at selected retail stores worldwide.'

Press Release:

Hasselblad Unveils the X2D 100C Earth Explorer Limited Edition, An Exclusive Kit for Adventurous Photographers

The Limited Edition Includes a Hasselblad X2D 100C Camera Body, XCD 55V Lens and Accessories

The Hasselblad X2D 100C Earth Explorer Limited Edition is a unique kit designed for photographers who explore and capture the beauty of Earth's natural landscapes. Limited to 1,000 units worldwide, this exclusive edition combines the exceptional features of the Hasselblad X2D 100C with a Tundra Brown exterior, a color inspired by the Nordic landscapes.

Tundra Brown, a hue native to Hasselblad's homeland, stands out among the captivating spectrum of colours found in the natural world. Daring adventurers search out unique colours like this, venturing into extreme environments with courage and determination, capturing the extraordinary with unwavering dedication. Utilizing the Hasselblad Natural Colour Solution (HNCS), they accurately depict the shades of the Nordic tundra and other landscapes, inviting a broader audience to admire nature’s allure and distinct hues.

Embark and Discover with the Explorer Kit

Designed to honour the spirit of exploration and inspire the creative journey, the kit includes the Hasselblad X2D 100C Earth Explorer Limited Edition camera body, an XCD 2,5/55V lens, a limited-edition camera strap, UV filter, X System battery charging hub, and two X System batteries. These accessories provide users everything they need to embark on their next great adventure right away.

Nature's Palette – Tundra Brown

Inspired by the resilient ecosystem of the Nordic tundra, where life thrives in harsh conditions, the Tundra Brown colour embodies the spirit of perseverance that Hasselblad aims to convey with the Earth Explorer Limited Edition. The colour melds the grey-green of the arctic vegetation with the deep brown of the soil, reinforcing the minimalist elegance of the camera's metal body.

Exclusive Features and Design

Each kit features a laser-engraved "Earth Explorer" and a unique serial number from 0001 to 1000 on the side of the camera body, ensuring a one-of-a-kind identity. The unique "Earth Explorer" start-up screen heralds the start of an extraordinary creative journey whenever the camera is turned on.

The exterior of the kit's limited-edition strap is made from eco-friendly recycled plastics interlaced with traditional weaving techniques. The interior uses high-tech, soft, skin-friendly fabric for outstanding performance, lightweight comfort, and easy maintenance. It features hand-embroidered "Hasselblad" text on its exterior and a precision laser-engraved "Earth Explorer" on the interior.

The Hasselblad X2D 100C Earth Explorer Limited Edition is priced at USD $13,999 / EUR €14,999 and is available to purchase online and at selected retail stores worldwide. For more information, visit www.hasselblad.com.