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Lackluster, Piecemeal Apple Intelligence Rollout Hurts iPhone Sales in Q4

Lackluster, Piecemeal Apple Intelligence Rollout Hurts iPhone Sales in Q4

PCMag
Apple Intelligence is only available in English-speaking countries, creating an opportunity for Chinese phone makers like Xiaomi and Vivo, which had a 'remarkable' quarter, IDC says.

Apple Intelligence failed to supercharge iPhone sales, which dipped 4.1% globally in Q4 2024.

Apple and Samsung were still the top two global smartphone makers for Q4 and 2024 overall, but both saw declines and lost market share to Chinese smartphone brands Xiaomi and Vivo, according to