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Sony A7S III Mirrorless Camera Offers "Best Ever 4K Recording"

Sony A7S III Mirrorless Camera Offers "Best Ever 4K Recording"

Photography Blog Review

The cinema industry is changing as it moves from Super35mm to full-frame.

Sony's one-mount strategy is focusd on E-mount, with 57 lenses in total, 37 of which are full-frame.

It's been 5 years since the launch of the A7S II, with lots of requests during the last 2 years for its successor.

Now Sony have launched the A7S III mirrorless camera, which they claim delivers “The best 4K Sony ever made”.

The whole concept of the product has changed to achieve this. With freelancers now working on their own more, the Sony A7S III is aimed at this new workflow for hybrid shooters.